Showing posts with label commercials. Show all posts
Showing posts with label commercials. Show all posts

Wednesday, July 9, 2008

Chevy Creates World’s First Billboard Made from Pennies, By-passers Strip it Clean

Chevrolet created havoc with its 20-foot billboard advert made entirely from one-pence coins in London’s New Oxford Street. The unique billboard that consisted of 20,000 pennies was created to advertise the 769,500-pence starting price of the new Aveo. Understandably, it didn’t take long for hundreds of opportunistic by passers to strip it clean. To be exact, the penny-billboard only lasted for a mere 30 minutes… -Continued

Chevrolet's Les Turton commented:“There have been some great car adverts before, but none that has stopped traffic and actually put money back into the motorist’s pocket so this is certainly a first. We’re glad we’ve topped up lots of people’s wallets, purses and, in some cases, rucksacks, but it would have been nice for the billboard to last a little longer than 30 minutes.”




Wednesday, June 25, 2008

2009 Mercedes-Benz SL Advert For The Insecure

This catchy print ad for the recently facelifted Mercedes-Benz SL Roadster was created by the Brazilian advertising agency, Ponto de Criacao. The caption reads: “Men talk about women, sports and cars. Women talk about men inside sports cars”. Playful and witty it may be, but on the other hand, isn’t it like saying that the SL is the ultimate driving machine for an incapable and totally insecure male?

Wednesday, May 28, 2008

Video: Ad Makes Fun of Lada 2107

Once upon a time, well before the Tata Nano minicar came into the picture, the Lada 2107 (and all its derivatives) was one of the cheapest forms of 4wheel-transportation that money could buy. Of course, being based on the obsolete Fiat 124, terms like luxury and safety simply didn’t exist in the 2107’s vocabulary. This funny computer generated advert attempts to mock these non-existing qualities of the 2107 in a totally hilarious way. In the end, the title says: “The Legendary Lada 2107 – Quality. Tradition. Safety.” -Video after the jump

Sunday, May 25, 2008

BMW M3 Convertible TV Ad Mocks Mercedes SL

Our friend Henri discovered this BMW M3 Convertible German TV spot that takes a direct hit on the Mercedes-Benz SL by making it look like a boring roadster that’s good enough only for romance. It’s not the first time that BMW attempts to show the qualities of its cars by comparing them with the opposition. As you might remember, a couple of weeks ago we showed you the BMW X3 TV ad that ridicules American SUVs –click here. Check out the BMW M3 TV advert right after the jump. -Continued

Sunday, May 18, 2008

Oscar Mayer’s Wienermobile Downsizes, Now Based on MINI Cooper

This whole gas price thing is taking its toll on everyone – even Oscar Mayer who decided its time to put its famous Wienermobile into the dryer and base it on a MINI Cooper. These pictures were shot by our friend Michelle (you may remember her from the Nissan 280Z based Ferrari 250GTO replica) who captured the MINI Wienermobile on her way home in Gurnee Illinois.

Oscar Mayer’s modern interpretation of the Wienermobile is a far cry from the 2000 hot-dog car that measured a fearsome 27 feet or 8.2 meters in length and was powered by GM’s 5.7-liter V8 Vortec engine. Wonder what’s next; a Smart Fortwo Wienermobile? -More images after the jump

Thanks for the pics Michelle!


Saturday, May 17, 2008

Video: Chevrolet Ridicules Citroen’s C4 Transformer Ad

You probably all remember Citroen’s illustrious C4 Transformer TV spots a couple of years ago (click here). Well, GM woke up on the wrong side of the bed one day and decided that it was time to answer back with its new Chevrolet Aveo advert. Even though the car that transforms into a robot is in part a previous generation Ford Focus, it is evident that GM’s intentions are to spoof Citroen’s Transformer ads by addressing its vehicles’ electronic reliability issues. -Video after the jump

Wednesday, May 14, 2008

Video: 2009 Subaru Forester Gets Sensual Wash From Sumo Fighters

Unconventional to say the least, Subaru’s TV advert for the all-new 2009 Forester crossover substitutes your usual sexy, big “airbaged” gals with a bunch of overweight yet freakingly playful Sumo fighters. Check out the video right after the jump.

Via: Le Blog Auto , Source: Subaru

Friday, May 9, 2008

Subaru Dealer Creates “See-Through” Legacy Outback

A creative Subaru dealer in Carlisle, UK has come up with an imaginative idea to promote the Japanese carmaker’s all-new boxer diesel versions of the Legacy. The dealer wrapped a diesel-powered Legacy Outback with a vinyl wrap meticulously replicating the car’s “infrastructure” thus making it appear as if some parts are made from see-through glass.

In particular, the dealer wrapped the hood to illustrate every engine detail along with the side of the car which shows the engine plus Subaru’s symmetrical all-wheel drive system and even the exhaust silencer. We don’t know about the side wrap, but we could definitely see the “engine wrap” becoming a hit among Subaru enthusiasts.

Tuesday, May 6, 2008

Volkswagen Touareg “Mud” Print Advert

This creative print advert for Volkswagen's Touareg SUV was created by the advertising agency DDB in Buenos Aires, Argentina. At first sight, it looks like the ad simply depicts a muddy rear window of a Touareg. Take a closer look though and you’ll see that the mud forms a picturesque scene. Nice.

Saturday, May 3, 2008

Lamborghini Print Ads: “Feels Italian Wherever You Are”

The same German advertising agency that created the wonderful Lamborghini print campaign with the subject heading “Welcome to Sant’ Agata Bolognese, Home of Lamborghini" (click here) has struck again. This time, “Philipp und Keuntje” attempt to show us how one experiences the world behind the wheel of a Lambo showing stereotypical national scenes in a pretty Italian way.

In our opinion, the “Feels Italian Wherever You Are” print campaign isn’t as successful as the company’s prior work as we find it more fit for a Fiat or an Alfa Romeo advert than one for Lamborghini. -Continued


Brilliant Baby Car Logos Advert for Minichamps

It’s been a while since we last saw a print advert that immediately caught our attention. The “baby car logos” campaign was created by Brazilian ad agency Dentsu for the well-known die-cast miniature model producer, Minichamps. The campaign consists of four print ads depicting Jaguar, Lamborghini, Ferrari and Maserati logos in baby form. Absolutely brilliant! -Image gallery after the jump



Friday, May 2, 2008

Smart Gets Aggressive with Fortwo’s Safety Credentials

Having had enough -or so to say- with people constantly questioning the safety credentials of its Fortwo minicar, Smart is launching a new aggressive television advertising campaign that will be supported by a direct mail campaign and an interactive online advertising.

The "Wrecking Ball" advert, that will air in the UK on Sunday, May 4, challenges people’s preconceptions by showing a one-tonne wrecking ball hitting on the front-end of a Smart Fortwo at 25mph (40 km/h). Smart says that an actual stuntman was sitting in the car and that, after seeing how well the car performed under testing, he declined to wear a safety helmet and harness. After filming he was able to open both doors and the car could be driven away. -Continued

Along with the “Wrecking Ball” ad, Smart will also air two more adverts called “Space” that concentrates the versatility and practicality of the fortwo as a normal sized tumble dryer is loaded into the back of the car and "Fuel Efficiency" which highlights how economical the car is, travelling 433 miles from London to Edinburgh on just one 33 litre tank (8.7 US gallons or 7.3 Imp gallons) of fuel.

Dermot Kelly, Managing Director, Mercedes-Benz Cars, said: “The ads highlight incredible facts about the car in a uniquely smart way. For example, the "Wrecking Ball" ad shows how well the Fortwo stands up to a collision and proves that, in the case of smart, size is no barrier to occupant protection.”

Kelly continued: “The car used in the filming of the safety advert will be on display at Mercedes-Benz World during the television campaign and the smart Festival, taking place on Saturday 21 June.”



Link: truthaboutsmart

Sensual Saleen Mustang Video Ad

This TV spot from Texan Ford dealer “Middlekauff” is ineptly entitled “Sex Sells Saleen.” To be honest, we don’t know for sure whether or not the advert actually aired on any TV stations -our readers can help us on this one. Although we liked the girls that participated in the ad, we could have done without the cuts that run throughout the whole duration of the video. See the advert right after the jump

Via: Motorpasion

Monday, April 28, 2008

Video: Lamborghini Gallardo LP560-4 Commercial

Sexier than ever, the revised 2009 Lamborghini Gallardo dubbed LP560-4 was introduced at this year’s Geneva Show in March. Along with its Murcielago LP640 inspired restyling, the new Gallardo also received a power upgrade with its 5.2-liter V10 engine now pumping out 560 Hp –hence the LP560 naming with the “4” referring to the supercar’s permanent four-wheel-drive system.

In this (long-version) commercial, Lamborghini has taken an artistic approach to promote the changes that the Gallardo underwent. Check out the ad right after the jump or click here to see pictures and details of Lambo’s new baby supercar. -Continued


Saturday, April 26, 2008

BMW X3 Ad Makes Fun of American Truck Based SUVs

This BMW X3 TV commercial gave us a good laugh today with its overly sarcastic humor. It depicts a guy driving an American SUV (it looks like a GM model) who suddenly hits the brakes only to see the body of his vehicle flying away thus uncovering the truck hidden beneath it. Now if only we had to show you a countermeasure ad featuring the BMW X3 attempting to go off-road… –Video after the jump

Wednesday, April 16, 2008

2009 Volkswagen Scirocco Pursuit & 3D Video Clips

Just as it did with the Tiguan last year, Volkswagen has launched an online video campaign for the all-new Scirocco (click here for pics) that made its official debut at the 2008 Geneva Motor Show in March. The first video clips to break cover are called “3D” and “Pursuit”.

As their names suggests, the first film is a computer generated video that shows off VW’s sporty hatchback (about time we started calling it what it really is…) while the second one is a light-action film that includes a 180-degree turn on the highway. Hopefully, VW’s next series of promo videos will be a tad more entertaining… -Both videos after the jump

3D Film


Pursuit Video



Tuesday, April 15, 2008

New SEAT Ibiza Hits the Road Aboard a Truck

Hot on the (w)heels of its official debut in Barcelona last month, the all-new Ibiza hatch has begun a promotional tour in the UK in a Perspex case aboard a specially-created, SEAT-branded transporter truck.

The tour, which kicked off last Thursday (April 10) from York, includes stops at SEAT dealerships and other key venues along the way. The idea behind SEAT UK’s promotional tour is simply to give Brits a closer view of its new supermini ahead of its market debut that’s set for late July. –One more pic after the jump

Friday, April 11, 2008

Ultra Cool 2009 Audi RS6 Gymnastics TV Advert

Usually, and unless there’s a nice gal hidden somewhere – or everywhere as in the case of the Greek Chevy Matiz TV Ad, car adverts can be pretty boring and utterly predictable. But once in a while we find car adverts like the 2009 Audi RS6 commercial that manage to truly amaze us. Created by UK adverting agency BBH, the 60-second TV spot shows a bunch of gymnasts completing a choreographed routine that represent five moving parts of the car: the pistons, the cylinder bank, the crankshaft, the twin turbochargers and the wheels. –Check out the video after the jump

Thursday, April 10, 2008

Video: Heidi Klum Interviewed By VW Bug

If there’s one way to grab the attention of the male audience, that’s by using super sexy femme-fatales like the German supermodel, Heidi Klum –honestly, it’s that easy. In this latest Volkswagen advert, Heidi (yeah, the two of us go a long way back…) is interviewed by a quirky, talking 1964 black Beetle called Max.

The ad is part of a new advertising and marketing campaign from Volkswagen of America called DAS AUTO, which literally translates to “the car.” Apart from the TV ad with Heidi, the DAS AUTO campaign will include other spots featuring several guest stars like Mr Knight Rider David Hasselhoff, Star Trek’s Leonard Nimoy, NASA astronaut Richard Searfoss, music-sharing innovator Shawn Fanning and former basketball coach Bob Knight. –Click through to watch the video


Via: Autoblog.com

Monday, March 31, 2008

Gigantic 65,000 Sq.Ft. BMW “M” Billboard in Russia with Full Size Cars

Located somewhere in the center of Moscow City in Russia, this humongous billboard that advertises BMW’s sporty “M” models, covers an area of approximately 65,000 square feet or about 6,000 square meters. The billboard is so big that BMW has actually placed life-size versions of its “M” car range on it! –More pics after the jump














Via: Englishrussia