Saturday, May 3, 2008

Lamborghini Print Ads: “Feels Italian Wherever You Are”

The same German advertising agency that created the wonderful Lamborghini print campaign with the subject heading “Welcome to Sant’ Agata Bolognese, Home of Lamborghini" (click here) has struck again. This time, “Philipp und Keuntje” attempt to show us how one experiences the world behind the wheel of a Lambo showing stereotypical national scenes in a pretty Italian way.

In our opinion, the “Feels Italian Wherever You Are” print campaign isn’t as successful as the company’s prior work as we find it more fit for a Fiat or an Alfa Romeo advert than one for Lamborghini. -Continued